Sensory Technologies

New Director of Channel will drive opportunities through qualified VARs.

Indianapolis, IN (January 4, 2010) – Sensory Technologies, a leader in videoconference and collaborative audio-visual solutions, today introduced its new mobile video conferencing product Meeting on the Move™ to be sold via their newly formed channel business unit for value-added resellers (VARs), system integrators and independent IT consulting firms focused on developing business within the Americas. At a time when managers are challenged with decreasing the cost of doing business and meeting revenue objectives, this select group of resellers will deliver Sensory Technologies’ efficient and cost-effective solutions to organizations.

“The channel sales program will significantly increase our market penetration by authorizing channel partners to resell Meeting on the Move™, the most advanced video communication product on the market,” said Derek Paquin, Principal of Sensory Technologies. “Sensory Technologies is a recognized and trusted brand that resellers can leverage across industries, and our world-class support structure through our Network Operations Center ensures that partners can stay focused on meeting the needs of their clients. By implementing a channel-neutral model and investing our development efforts into toplevel industry resellers, we’ve created a win-win dynamic for us, our partners and our clients.”

“We have developed a mobile video conferencing solution in the unified communications area called Meeting on the Move™ that essentially turns any laptop or desktop into a $20,000 video conference room with content sharing for only $149 per month. This is a product that a reseller can present to their clients that will bring organizations closer together via visual communication, additionally, helping their client decrease the amount of money they are spending on necessary meetings to do business,” said Ben Miller, Director of Channel Development. “Our model is unique in that the reseller will see an increase in commission each month from incremental revenue and the client will see their business costs decrease.”

Video conferencing has taken a dramatic increase in usage with the current economic down turn. Businesses instead of paying high airfares and gas prices for meetings are now looking at a cost effective solution to do business. Interactive Data Corporation’s (IDC) QuickPoll eVideo Survey found that 75% of companies currently use videoconferencing as a communication tool and 80% of those companies plan on increasing their videoconference usage. The key reason for the use of enterprise video adoption by these companies was due to cost savings.

ABOUT SENSORY TECHNOLOGIES
Sensory Technologies is a leading videoconference and collaborative audio-visual solutions provider. The company’s customized solutions increase productivity and communication effectiveness for corporations, educational institutions, and government agencies nationwide. Fully integrated solutions include system design and engineering, equipment procurement, system installation and integration, bridging services, managed services and Help-Desk support services. Sensory Technologies has locations in: Indianapolis, Chicago, Ft. Wayne, Dayton-Cincinnati, and Charlotte. To learn more about Sensory Technologies, visit www.sensorytechnologies.com . For more information on the partner reseller program please contact: Ben Miller at BMiller@sensorytechnologies.com

ABOUT THE CHANNEL PARTNER PROGRAM