Working with our creative partner, VisionThree, we developed a custom gesture-controlled, portrait video wall. The wall is comprised of twelve HD video displays and powered by three Microsoft Kinect motion sensors. Users navigate menus and interact with animations by pointing and moving their arms.
The whole system was built from scratch. “We’d never done anything quite like this,” said Jeff White. “It took us a month to build the gesture controls alone. You wouldn’t imagine all the ways that people point.”
The wall invites passing employees and visitors to step forward and reach toward the wall. From the main menu, users can choose to explore the different methods of salt production, watch the newest marketing videos, and see the evolution of the Morton Salt girl. The interface is simple, intuitive, and beautifully crafted.